The Broncos Rush ; Stores Struggle to Keep Enough Stock for Frenzied Fans
Gazette, The; Colorado Springs, Colo. › January 25, 2006
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Summary
It's as sure of a bet as Jake the Snake's ability to slither down the field: When the Denver Broncos are hot, so are sales of merchandise bearing the team logo, names of players and the trademark orange-and-blue color scheme.
This year is no different from previous seasons when the Broncos have advanced to the conference playoffs -- with one exception.See the full content of this document
Extract
The Broncos Rush ; Stores Struggle to Keep Enough Stock for Frenzied Fans
"Interest is a little more frenzied this year," notes Steve Fenner, manager of Sportsfan at Chapel Hills Mall.
From T-shirts to televisions, fans are out to buy in the name of suppo...See the full content of this document
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